Press & Media
Reach Capital
Marketing & Communications
Posted 6+ months ago
Press & Media
Gallery
Media Pitch Process Overview
Earned media can play an important role in helping companies generate excitement, credibility and momentum, and build awareness to attract potential customers, hires and business partners.
We’ve put together this primer to help founders start thinking about engaging with journalists before they need them, how to prepare and craft a story, and what to expect during the process.